Starting you own law can be very challenging but will give you immense satisfaction and pride once you are able to get it off the ground. Follow a few steps, plan early and you should be quickly on your way to success soon after launch.
Plan early – The time to take a decision on whether you want to start a law firm of your own or launch your career as an apprentice lawyer in another law firm is when you are still in school. You will get guidance from your law professors and most importantly from visiting guest faculty who have made it big as owners or partners of big law firms. From them, you will get a lot of insights on how to start off initially and the methods that you should follow to spread the message that there is a new law firm on the block.
Take quick steps to start off – Assuming that you have already laid the basic groundwork while still in law school, take quick steps to start off. Get in touch with a consultant from one of the top international business consulting firms in your city to design the blueprint of a business plan. For you, this will mainly cover the financials and budgetary allotments under different heads set against your own savings and the funds that you hope to raise.
Pick one area of specialisation – People seeking legal advice want to hire specialists in that particular field of litigation. This is one reason why you will rarely get a general lawyer. Instead you will find lawyers specialising in civil or criminal law, property law and industrial disputes act to name just a few. Your chances of quickly building up a reputation depend largely on seeking to be an authority on a particular aspect of law.
Build a referral network – The work on this should start very early. Get practicing lawyers with whom you have established a rapport while still in law school to give you referrals. They might be having clients in aspects of law beyond their purview but in which you have a certain degree of expertise. So far as clients are concerned, they are usually bothered about having a good lawyer to represent them at trial, not a specific individual. You can even pay an attractive referral fee to have other lawyers divert a few cases to you.
Take the digital marketing route – Almost immediately after establishing your business, have a website structured by a leading online digital marketing agency. High online visibility will mean that those who are looking for lawyers in your genre will immediately find you on the top of rankings on results pages of major search engines. This will definitely boost your law firm prospects a great deal.
Follow these simple guidelines to start a law firm and you should get off to a flying start.